Naharnet

Touch Launches Exclusive Bundle Targeting WhatsApp Users

Recognizing the increasing importance of the WhatsApp application in Lebanon, touch, the leading Lebanese mobile operator managed by Zain Group, recently launched the WhatsApp Bundle.

The WhatsApp bundle is available for prepaid subscribers at just USD 4 per month and provides 200 MB. Within two weeks from the launch date, the WhatsApp Bundle has reached over 50,000 subscribers, underlying further the popularity of the WhatsApp application in Lebanon.

Commenting on the launch of the new bundle, Claude Bassil, General Manager of touch said: “As a product innovator, touch partners with the most renowned technology players in the global market like WhatsApp, in order to bring our customers the most convenient and compelling communications experience. The offers we design aim at strengthening our leadership position and get our customers to associate our services with reputed market trendsetters such as WhatsApp.”

From his side, Brian Acton, WhatsApp co-founder, said: "We are delighted to partner with touch to provide a great offering to our mutual users in Lebanon. This partnership reinforces WhatsApp's global leadership and together with market leaders, touch and Zain, we can now offer the best service for touch's smartphone customers.”

Touch is the leading telecom operator in Lebanon serving over 2 million customers and offers a wide array of mobile data and voice services suitable for all individual and business needs.


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